CLIENT GROWTH STRATEGIES
Your Business Authority Appraisal
About 10 minutes, and it costs you nothing. Walk away knowing where your next client comes from, where your business is invisible, and exactly what to fix first.
You keep your own copy of the results.
Where Every Appraisal Leads
CGS Authority Infrastructure
The appraisal measures where your foundation stands. Authority Infrastructure is the build. Five connected layers covering local search, AI search, content, credentials, and reputation, working as one compounding system.
1
Local Search
2
AI Search
3
Content Authority
4
Credentials
5
Reputation
46+Directories syncing accurate info
5Layers built as one connected system
LiveAI search presence confirmed
Learn about Authority Infrastructure
7 Categories Covered in Your Appraisal
Lead Generation and Follow-Up
Where your next client comes from, buyer intent, website visitors, dormant database, response speed
AI Search Visibility
Whether AI engines cite you, AEO, GEO, schema
Content and Credentials
Publishing, marketing ownership, visibility, credentials, referral networks
Reputation and Reviews
Review count, request process, response habits
Relationship Marketing
Staying in touch, physical cards, what happens when a client refers you
Online Visibility
Google Business Profile and directory consistency
Technology Infrastructure
Website, marketing automation, and custom software development
You keep your own copy of the results.
Questions Before You Start?
What is the CGS Business Authority Appraisal?
The CGS Business Authority Appraisal is an online assessment that evaluates your business across Lead Generation and Follow-Up, AI Search Visibility, Content and Credentials, Reputation and Reviews, Relationship Marketing, Online Visibility, and Technology Infrastructure. You walk away knowing exactly where your next client comes from, where your business is invisible, and what to fix first. You keep your own copy of the results. Take it at https://clientgrowthstrategies.com/authority-appraisal.
How long does the Business Authority Appraisal take?
The CGS Business Authority Appraisal takes about 10 minutes to complete. It delivers instant results including your category scores and your top priority gaps.
Who is the Business Authority Appraisal for?
It is built for business owners, sales professionals, and service providers across any industry. The assessment is weighted toward lead generation and AI search visibility, so it applies equally to a national sales professional, a professional services firm, and a local business. Questions that do not apply to your model can be answered Not Applicable without penalty.
What happens after I complete the Business Authority Appraisal?
You receive your full results immediately on screen and by email, and you keep your own copy. The next step is to book a 30-minute strategy call at https://clientgrowthstrategies.com/schedule-a-call. Bart reviews your results before that call, then walks through your top gaps and which CGS solutions would move the needle fastest for your specific business.
How is the appraisal scored?
Every answer is scored and weighted by category, with the categories that drive revenue carrying the most weight. Anything you mark Not Applicable is scored neutrally, so a business where a category genuinely does not apply is never penalized for it. You receive a full breakdown by category along with your top priority gaps.